axiology the goodness vegan lipstick pale rose
axiology the goodness vegan lipstick pale rose
axiology the goodness vegan lipstick pale rose

Vegan Lipstick


Regular price $ 28
13 reviews
Free US shipping on orders over $35

Frosty pale rose with a touch of shimmery goodness.

Finish: Sheer balm; light wash of color.


This product is

Vegan, clean, and cruelty-free lipstick.

Product Description

These super moisturizing and nourishing lipsticks are clean, vegan and cruelty-free. All lipsticks are made with only 10 ingredients such as kokum butter, avocado, and coconut oil which give these lipsticks and crayons their super silky, buttery texture.

How To Use

Apply to lips. Swipe once for a light application, swipe twice for bold. Colors are also mixable- try various colors together. A sheer balm is a great layering tool to top a rich cream shade.


Tubes made from 50% post-consumer recycled plastic. Boxes handmade from recycled trash by a women’s cooperative in Bali.

How to Dispose

You can recycle lipstick and crayon tubes. Clean them out real good and mail them back. Here's all the info.


Peta Certified

Free of:

  • Synthetic Fragrance Free
  • Alcohol Free
  • Gluten Free
  • Cruelty Free
  • Vegan


Organic Coconut Oil, Organic Avocado Oil, Organic Castor Oil, Soy Butter, Sunflower Seed Wax, Organic Grape Seed Oil, Vitamin E Oil, Organic Orange Oil, Elderberry Extract, Organic Neem Oil. May Contain: Mica, Titanium Dioxide, Tin Oxide, Iron Oxide Manganese Violet, Synthetic Fluorphlogopite, Silica


Customer Reviews
4.9 Based on 13 Reviews
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United States United States
I recommend this product
Gorgeous new favorite

I absolutely love this color! It’s sheer, which is what the description says, but you can build it up if you want to. I have light-to-medium olive skin with cool undertones, somewhat pigmented lips, so I was afraid this would make them darker, but this color looks beautiful and natural on me! Definitely a your-lips-but-better color. I love the orange scent of the lipstick, and it goes on smooth and feels hydrating. Doesn’t bleed into fine lines. One of my favorite beauty finds in years! Can’t imagine this color looking bad on anybody, especially since my particular skin color is very difficult to find colors for. The only thing I want to mention is that the photos make the lipstick appear more bubblegum pink than it actually is. I would say it’s more of a mauve. And the sparkle is not too much, just the right touch.

Jill S.
United States United States
I recommend this product
Very pretty!

I just purchased the Goodness and I have to say it's so pretty! I love the packaging and everything this brand stands for. I took off one star because I do feel the shade is slightly purple/mauve on me and even a little darker than I expected from the picture, I was really wanting that light pink shimmery goodness. I still find it beautiful and it feels amazing on the lips! Thank you Axiology for making beautiful cruelty free & vegan lip products, I look forward to trying more colors!

United States United States
Mauve pink

Beautiful mauvy, frosty pink.

Ayesha F.
United States United States
Best Holiday Gifts

I already own so many Axiology products and I adore them SO much I knew I had to share the magic with friends and family, I can’t wait to gift The Goodness, Ethos and Intrinsic, I just know the women in my life are going to fall in love with the colors, the lasting finish and the brand ethos. Axiology is my favorite makeup brand hands down!

Belgium Belgium
Very good and pretty color

Smooth and very moisturizing texture, easy to apply and comfortable to wear, with a discreet and pleasant scent of agrumes. Attractive packaging. Great composition with no dies, no carmine, and cruelty free. The color “The Goodness” is a pretty sheer frosty pink which suits my light to medium skin tone.